The legal profession's traditional emphasis on technical skills can sometimes overshadow what truly differentiates exceptional lawyers, according to John Poulsen, former Australian Managing Partner and CEO of Squire Patton Boggs. With the perspective only years of industry leadership can provide, Poulsen now advises legal professionals through his consultancy People Passion Performance.
We caught up with John Poulsen to get his advice and insights on how lawyers considering a career switch to a different firm or practice area can best navigate this transition.
Beyond technical skills: Finding your authentic legal voice
When lawyers transition between firms or practice areas, many fall into the trap of focusing exclusively on their technical capabilities. John identifies this as a critical mistake.
"One of the biggest missteps is focusing solely on technical experience without grounding it in who they are—their purpose, core values, and unique strengths," he explains. "Lawyers often miss the opportunity to bring their story to life by showing how their values guide their decisions, relationships, and leadership."
John recommends tools like the Barrett Personal Values Assessment and CliftonStrengths to help lawyers move "beyond a transactional recounting of their experience" and instead present "a values-aligned, strengths-based narrative that resonates with the culture and mission of the new firm."
Translating legal skills across practice areas
For lawyers contemplating a practice area pivot, John emphasises the importance of framing expertise in terms of impact rather than technical specifics.
"Start by translating skills into impact and intention," he advises. "Firms want to know how your legal capability creates value—not just for clients, but for the firm's culture, reputation, and long-term goals."
“This is where CliftonStrengths can be a game changer,” John says.
He notes that understanding your strengths can transform how you communicate your adaptability.
"If your top strengths include Strategic, Relator, or Learner, for example, show how those qualities helped you adapt, build trust, or rapidly master new legal areas," John suggests.
“Likewise, insights from the Barrett PVA can help lawyers reframe their legal skills in the context of deeply held values — such as fairness, integrity, or client service — that are transferable and deeply resonant across practice areas.”
Demonstrating value within confidentiality constraints
The challenge of discussing past achievements while maintaining client confidentiality is common for lawyers. John suggests a values-based approach to this dilemma.
"Even within confidentiality boundaries, lawyers can highlight their values and strengths as a way of demonstrating expertise," John explains. "Instead of focusing on specific names or deals, focus on the challenges faced, the value delivered, and the qualities you brought to the matter—such as 'I applied a strong sense of commercial pragmatism and empathy to help a client navigate a sensitive dispute.'"
“If you’ve done the Barrett PVA, you’ll have language that expresses the core values that drive your approach,” John says. “Similarly, CliftonStrengths can help identify personal attributes like Achiever or Analytical that underpin your performance, even when specifics can't be shared.”
Authentic interviewing strategies
When it comes to interview preparation, John has three clear recommendations: "Tell stories, share your values, and demonstrate self-awareness."
"The best interviewees don't just talk about what they've done—they show who they are,” John says. “Having completed the Barrett PVA, for example, enables you to speak clearly about the values that define your leadership and your relationships."
Understanding your inherent strengths allows you to articulate your unique approach and move beyond technical skill.
"Drawing on your CliftonStrengths profile lets you articulate the how of your success—'I'm a natural Strategist, which means I'm always looking for patterns and long-term solutions in complex problems.' These tools give you language to talk about your human advantage—not just your legal one."
Navigating career pivots with purpose
For lawyers considering significant career transitions, John believes authentic motivation is essential.
"Purpose is the anchor. The most compelling career pivots I've seen are rooted in a strong sense of personal purpose and guided by a clear articulation of core values and strengths," John notes.
"That's why I encourage lawyers to start with the Barrett Personal Values Assessment - it clarifies what truly matters to them, which makes their pivot more authentic and aligned. Pairing that with CliftonStrengths helps them speak to the transferable assets they bring - whether it’s influencing, problem-solving, relationship-building, or adaptability.”
Poulsen emphasises that career transitions succeed when lawyers can effectively communicate both motivation and value:
"When a lawyer can say, 'Here's why this move matters to me, and here's the value I bring,' it resonates powerfully with prospective employers."